Privacy policy

We are glad that you are interested in our website. We regard the protection of your private sphere as very important. In the paragraphs below we tell you in detail of how we handle your data.

Personal contact for data protection

Should you have any questions about the collection, processing or use of your personal details and data, should you require information, correction, blockage or deletion of your data, or revocation of authorisation previously given, please contact:

Stefanie Hering-Berlin GmbH
Stefanie Hering
Potsdamer Strasse 98
10785 Berlin

Data security

Your personal details and data will be transmitted via the internet in an encrypted state during the order process. We secure our website and other systems through technical and organisational methods against loss, destruction, access, alteration and dissemination of your data by unauthorised persons. You should treat your access information as confidential at all times and close your browser window when you have finished communicating with us, particularly if you use the computer jointly with other people.

Collection, processing and use of your personal details and data

You can visit our site without providing any personal information. We only store access data – even if your visit comes via newsletter links – without any personal reference, e.g.:

  • the name of your internet service provider
  • the site from which you visit us
  • the name of the file requested.

These data are evaluated solely in order to improve our service and allow no conclusions to be drawn about you personally.

We collect, store and process your data to deal with your purchase order and to handle any later guarantee transactions, and for advertising purposes. Personal details and data will be collected if you voluntarily notify us of them when ordering your goods, or when opening a customer account, or when registering for the Newsletter.

In executing your order, we shall pass on your personal details and data to service providers in our employ (carriers, providers of logistics and payment services).

Right to information and correction

Under the German Data Protection Act you have a right to information free of charge about your data in storage, and if necessary a right to correction, blockage or deletion of these data.

Use of cookies

We employ so-called cookies on our website. Cookies are small electronic files which are saved on your data carrier and store the particular settings and data for exchange of information with our system via your browser. This storage helps us to design the website with your needs in mind and makes it easier to use by, for example, saving particular inputs which you have already made so that you do not have to keep repeating them. Your browser enables you to restrict the use of cookies by making certain adjustments, but such adjustments may mean that our site no longer functions for you, or is restricted in its functioning. Cookies can also be deleted there.

Session cookies

Session cookies are deleted once you have closed your browser.

Long-time cookies

We use cookies which stay on your hard disk. For your convenience, their expiry date is set to a date in the future. If you make a further visit, it is possible to recognise immediately that you have already been with us and which inputs and settings you prefer.

External services and service providers

To optimise our service, we use various external facilities and service providers.


This website uses services provided by CloudFlare. The services are offered by

CloudFlare, Inc.
665 3rd St. #200
San Francisco, CA 94107

CloudFlare provides a globally distributed Content Delivery Network containing Domain Name Services (DNS). Communication between your browser and this website is routed through the CloudFlare network. By doing so, CloudFlare is able to analyse data transferred between users and our websites, in order to predict and prevent attacks or bogus activities aimed at our services. Furthermore CloudFlare might store cookies on your system in order to optimise and analyse services provided. Further information can be found in the CloudFlare security policy:

Explanations on data collected by CloudFlare can be found here:

Google Analytics with the "anonymise IP" extension

This website uses Google Analytics for web analysis. This is a service provided by Google Inc. (“Google”).

Google Analytics uses cookies to trace your visit, and to get information about the use of this website, including your anonymised IP address, will be transmitted to a server operated by Google in the USA, and stored there. Google complies with the data-protection provisions of the US Safe Harbour Convention and is registered with the Safe Harbour Programme of the US Department of Commerce. Google will use this information to evaluate your use of the website, to assemble reports for us about activity on the website, and to supply us with further services associated with use of the website and use of the internet.

Google may transmit this information to Third Parties insofar as this is required by law or insofar as Third Parties will process these data to Google’s order. Google will not combine your IP address with other data of Google. You can prevent the storage of cookies by adjusting your browser software to this effect. Please note, however, that in such case you may not be able to use all the functions of this website in full.

If you do not wish for information about your visit to this website to be transmitted to Google, you have the facility to install a “deactivation add-on” for your browser. We have also carried out settings under which Google Analytics deletes the last part of the IP addresses of visitors to our website. In this way, no conclusions can be drawn about you personally.

Google Tag Manager and Google AdWords conversion tracking

Google Tag Manager enables us to measure the reach of our online advertising. No personal details or data are processed via this tool or the cookies pertaining to it. You can inspect further information about Google Tag Manager and its usage guidelines at the following link:

Google AdWords conversion tracking is likewise a service provided by Google. It makes it possible, by use of cookies, to tell whether you reached our website via a Google advertisement. The information stored in cookies serves only to produce internal statistics and does not allow you to be identified personally. If you do not agree to the storage of cookies, you have a facility to prevent this via your browser settings. Alternatively, you can alter the settings via Google privacy settings, using the following link:

Mandrill and MailChimp

For e-mail dispatch we use two services, Mandrill and MailChimp, provided by MailChimp, 512 Means St. Suite 404, Atlanta, GA 30318, USA. These services enable us to manage e-mail contacts. We further obtain information to show when an e-mail which we have sent has been read or when links which it contains have been opened.


In addition, our website uses the conversion tracking provided by BingAds Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. In this process Microsoft BingAds places cookies on your instrument should you have reached our website via a Microsoft Bing advertisement. In this way both we and Microsoft Bing can tell which advertisement led to you reach our website (conversion tracking). No personal information relating to your identity is provided. You have a facility to prohibit this data processing by preventing the storage of cookies by adjusting your browser to that effect, but please note that in such case it will not be possible to use all the functions on our website in full. You will find further information on data protection and the cookies used by Microsoft Bing at:

on the Microsoft website.

Revoking authorisations

We have noted and saved any authorisations which you may have given on our website, e.g. for subscription to an e-mail newsletter. You can ask us at any time to state the details of these authorisations. For this purpose, please communicate by e-mail with our personal contact for data protection as set out above. Please note that your authorisations, once given, can be revoked at any time with effect for the future.

Amendment of this Data Protection Notice

We reserve the right to amend this Data Protection Notice. The current version of the Data Protection Notice can be called up at any time at